On 1st April 2013, Reefside Co. Pvt. Ltd officially launched Sony Xperia Z (Sony Smartphone) in an event held at KKM Building, Male’, Republic of Maldives. Xperia Z inherits Sony’s latest technologies, starting from the audio, display, to camera sector with its Mobile BRAVIA Engine 2 display, WALKMAN app and Exmor RS camera sensor. Xperia Z comes with great specifications, entertaining media applications from Sony, outstanding battery life and easiness in creating, enjoying and sharing contents and experiences in a way like never before through one-touch connectivity. Sony Xperia Z is Dust and Water-Resistant with durable tempered glass on front and back.
Xperia Z is a real proof of Sony’s greatness in more than half a decade of innovation, whether in TV, images, music, film and games. Xperia Z is worthy of a super phone title.
This event was launched by Mr. Stanley Tan from Sony Singapore with Reefside Management and was covered by personalities from all sectors of Media. Reefside Co Pvt Ltd has announced that Reefside Sony Centre will provide one-year warranty for Sony Xperia phones, just like all other Sony products.
21st June 2012 Male’, Maldives: Sony Bravia TV new line-up 2012 launch organized by Reefside Pvt. Ltd. happened at Traders Hotel, Ballroom from 4:30pm to 6:00pm. Attended by executives from leading companies, business partners and selected guests; Chief Guest Deputy Mayor Mr. Ahmed Shamah Rasheed of Male City given his statement of support. Mr. Stanley Tan from Sony Singapore and Mr. Ahmed Shahiq the General Manager of Media Net shared their thoughts.
Sony introduced its new Bravia television lineup from flagship HX and entry to mid-level EX. X-Reality and X-Reality Pro engines that Sony calls “Super resolution technology” were explained. The technology that looks at each pixel on the screens and performs an analysis on what was lost in terms of quality in each frame while it was created, and then, try to restore the brilliance that was lost due to the subpar recording device. This X-Reality Pro Engine is the seventh generation of Sony’s proprietary Digital Reality Creation technology and with the latest version; system can now process HD videos as well as lower-resolution and quality videos giving the true beauty of picture quality. Enhanced Bravia 3D and improved Premium Picture quality was demonstrated along with the new lineup of Sony Bravia Televisions.
Supported by different Media Sectors and personalities, another statement of a successful event launch by Reefside.
19 January – Reefside started 2012 with Sony product launch happened at Sea House, one of the well-known Café in Maldives. The location of the launch was strategically chosen to match the theme “Sharing” highlighting the panorama in the area.
Sony introduced The Slimmest Cybershot TX55, The New touch-screen in W Series Cybershot W50, Handycam PJ10 with built-in projector and 3D Handycam TD 10. These new lines of products are now available for the public, to capture precious moments and share.
The guests, media and business partners were given their chance to experience the featured products in different demo-stations. A surprised celebrity singer Muneefa add interests to the program as she talks about her confidence in the Sony Brand and its products.
Special prizes were given to lucky raffle draw winners before the dinner was served.